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DR. MARK LEE

Research Director, Asia Pacific Institute for Strategy (APIFS)

Strategy that connects insight, leadership, and regional opportunity.

Dr. Mark Lee advises boards, CEOs, and senior executives on strategy, transformation, leadership alignment, and growth across Asia Pacific. His work combines more than three decades of strategic advisory experience with executive dialogue, cross-industry knowledge, and regional business connections.

Dr. Mark Lee

30+ years

Advising leaders on strategy, transformation, and change

300+ CEOs

Engaged through executive and leadership networks

300,000+ executives

Reached through forums and leadership platforms

Turning Executive Insight into Strategic Action

Dr. Lee is a strategist and executive facilitator with more than 30 years of experience supporting boards and senior management teams. He helps leaders clarify difficult choices, build alignment around priorities, and translate strategic thinking into practical action.

His approach combines structured analysis with the collective intelligence of experienced business leaders. Through APIFS, Think Tank 100 (智庫 100), and ASEAN + China Council, he brings together research, peer perspectives, business cases, and regional relationships to help executives see issues from a wider angle and make better-informed decisions.

A Vision for Serving the Business Community

“To create a trusted community where business leaders learn from one another, turn regional change into practical opportunity, and build stronger connections between ASEAN and China.”

Four Ways to Create Strategic Value

Engagements are designed around the needs of boards and senior leadership teams. They may take the form of executive workshops, strategy reviews, management retreats, leadership forums, advisory projects, or ongoing executive dialogue.

1 Strategic Advisory

Sharper choices under uncertainty

Reframe growth, transformation, portfolio, and competitive questions; challenge assumptions; and convert complex market signals into clear strategic priorities.

2 Leadership Alignment

From debate to shared commitment

Design and facilitate senior-management discussions that surface differences, create decision clarity, and establish execution priorities across the top team.

3 Executive Intelligence

Learning beyond one company

Bring external trends, business cases, cross-industry experience, and peer perspectives into management conversations so leaders can test their thinking against a wider field of evidence.

4 ASEAN + China Connectivity

Regional insight and relationships

Connect business leaders and perspectives across ASEAN and China to support market understanding, strategic dialogue, partnership exploration, and cross-border collaboration.

The Platforms Behind the Work

APIFS, Think Tank 100 and ASEAN + China Council

Research & Advisory Base

Provides the institutional foundation for strategic research, executive education, facilitation, and corporate advisory work.

Executive Knowledge Community

Brings senior business leaders together to exchange experience, debate emerging issues, and develop practical insight through peer dialogue.

Regional Business Platform

Creates a channel for executive exchange, strategic intelligence, and business collaboration between ASEAN and China.

What Clients Can Expect

  • A wider strategic lens. External intelligence and cross-industry examples are used to challenge internal assumptions and reveal alternative choices.
  • High-quality executive dialogue. Sessions are structured to move beyond presentation and discussion toward real choices, alignment, and commitments.
  • Practical outputs. Strategic conclusions are translated into priorities, roadmaps, governance rhythms, and actions that management teams can use.
  • Relevant regional perspective. ASEAN and China are considered not as abstract markets, but as evolving sources of growth, competition, partnership, and strategic learning.

Trusted Across Industries and Leadership Contexts

Dr. Lee has advised and facilitated strategy and transformation projects across financial services, retail and consumer, energy and infrastructure, healthcare and life sciences, technology, and industrial sectors.

Financial ServicesBank of China Life Group, Wing Lung Bank, Nanyang Commercial Bank
Retail & ConsumerIKEA, 7-Eleven, Mannings, Wellcome, Dairy Farm
Energy & InfrastructureTowngas, Hongkong Electric, MTR, Shui On Real Estate, CLP
Healthcare & Life SciencesSanofi, Takeda, Pfizer, B. Braun
Technology & IndustrialNVIDIA, VTech, Legrand, Fujikon, Cargotec

Selected Leadership Impact

  • Strategic leadership facilitation: Led executive strategy and transformation sessions for organizations including AXA, CLP, IKEA, MTR, Bank of China Life, Dairy Farm, Towngas, and Hongkong Electric.
  • Government and policy engagement: Invited by the HKSAR Government to speak at the Internet Economy Summit on Hong Kong economic transformation and digital competitiveness.
  • Executive community building: Founded and developed senior-leader communities engaging more than 300 CEOs and reaching more than 300,000 executives through forums and leadership development platforms.
  • Regional collaboration: ASEAN + China Council extends this work into a broader platform for executive dialogue, strategic intelligence, and business connections across the region.

Areas of Expertise

Corporate & Business Strategy
Leadership Alignment & Change
Digital & AI-enabled Transformation
Strategic Foresight & Innovation
Executive Facilitation
ASEAN-China Business Dialogue

Education

Doctoral degree in Business, University of Newcastle, Australia | MBA, University of Maryland, College Park | First-Class Honours degree, The Chinese University of Hong Kong

For boards and senior leadership teams seeking sharper strategy, stronger alignment, and a broader regional perspective.

Australia: +61 3 9015 4991

Singapore: +65 6850 5067

Hong Kong: +852 3970 1828

Email: cs@apifs.net

Asia Pacific Institute for Strategy (C) 2026

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